Nikon Asia
// branding + social media marketing + content creation + digital & print design
In my capacity as the creative lead for the Nikon Asia account, I played a pivotal role in crafting digital artworks for Nikon Asia's Instagram page. Throughout my involvement in this account, I actively contributed to various stages of the creative process, spanning from conceptualization to the hands-on execution of digital assets.
Nikon x Gaston Luga Campaign
In my role as the art director for the campaign, I collaborated closely with the content team, client, and photographer to establish a cohesive creative direction for the photoshoot. Throughout the entire process, my involvement extended to curating moodboards, suggesting thematic elements, and actively participating in the photoshoot to ensure quality control. Additionally, I took on the responsibility of reviewing the captured images before submitting them for the client's approval, ensuring that the visual content aligned seamlessly with the envisioned creative direction.
