National Youth Council Singapore (NYC)
// branding + social media marketing + content creation + digital & print design
As a Strategic Comms. intern with NYC, I was mainly in charge of the creative production for most projects such as YOUTHx, Youth Conversations, The Paddy Project and more.
These projects required me to conceptualise and design for both print and digital artworks on various platforms and for different purposes.
Below are some of my best works.
Youth Conversation
Youth Conversations is a platform for youth in Singapore to say what matters, connect with peers from all walks of life, and together, come up with ideas for change. Topics include inclusivity, environment and sustainability, cost of living and more.
To launch the initiative, we blasted out a series of promotions including transit and digital advertisements and a roving van activation across the country.
YOUTHx
YOUTHx is a celebration of youth aspirations and contributions to society in the youth month of July. It celebrates diverse youth interests, giving youths the opportunity to discover and unleash their potential, embodying the spirit of passion, dynamism and the freedom to dream big.
YOUTHx was celebrated on 4-5 August 2018 with an amazing combination of SHINE Festival, GetActive!SG and Hyperplay.
To promote the celebration, we launched a series of exciting promotions exclusively for youths, digital advertisements to raise awareness as well as microsites for youths to look for information.
Social Media Posts
Corporate Materials
